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Business Development Services
Business Development is crucial for any company that intends to continue to sustain its market position and market share. Business Development enables companies to expand their lines of business through new products & services, additional market segments, strategic partnerships & alliances, and an extensive global market reach. Business development is therefore vital for a company to maintain profitability, increase market share and discover and tap into new opportunities.
Whilst it is obvious that companies need business development to thrive, they face serious challenges in identifying, assessing and implementing the right business development strategies which can lead to sustainable performance and growth.
The Succedant Approach
For this purpose, we have developed a systematic and well-tried Business Development methodology that is based on building strategy road maps centred on customer acquisition and growth (branching into new markets or territories) as follows:
- Acquisition Strategic Partnerships Retention
Roadmap and strategy to Acquiring new customers from existing marketing and new markets
Companies face major challenges in staying in business while maintaining their profitability and market share. The onset of fierce competition and disruptive change in business and technology forces companies to seek additional or alternative revenue streams through Business Development. Companies are further required to adapt their business models, or their product portfolio in order to defend their market position and maintain a competitive advantage over their peers. Identification of successful Business Development options remains a major challenge.
- Solution from high-level to such challenges
We address the complex challenges faced by clients and utilize our market knowledge and business expertise to identify, assess and propose successful ventures. Our in-depth business knowledge is sharpened through continuously monitoring various industrial segments in order to maintain a dynamic database covering all aspects of the business dynamics together with an up-to-date view of the business environment and market conditions. We, therefore, make invaluable contributions to clients by promoting their businesses, helping them gain new customers and retain existing ones.
Benefits to the clients
Enhancing business performance and profitability through the addition of new revenue streams.
Growth of market share from existing markets and entrance to new ones.
Sustaining competitive advantage.
Our clients can, therefore, benefit from a wide range of Business Development solutions including: